Sales & Marketing

Businesses today are always looking for ways to connect successfully with their target markets. Franchises, in particular, need all the visibility they can muster...

TAS is like using a sniper gun to strike just the bullseye clients with tailored outreach instead of throwing a broad net. Sales teams save time and receive greater results by focusing on the accounts that are the greatest match.

If you're running a sales team, training people how to understand BANT may produce big results. But again, avoid making it into a checklist exercise.

Sales analysis is important to prevent flawed estimations and realize improvement possibilities. Whether you are an enterprise organization or a small startup, periodic analysis—yearly, quarterly, and monthly—gives insight into performance, highlights training areas, and enhances productivity.

The article below provides readers with an understanding of B2B sales, how it is conducted, and considerations of the associated sales process.